Do I use my list or do you provide one?
We can use your own list, provide one or even merge your list with our own.
Which kind of mailing works best?
This varies based on the audience you’re trying to reach. However, studies have determined that the success of your offer corresponds directly with how long you keep the recipient’s attention. We will work with you to provide the best solution to reach your audience and capture their attention.
What are the size restrictions on direct mail?
Letter sized mail can be as small as 3 ½” x 5”, or as large as 6 1/8” x 11 ½”. First Class post cards can be up to 4”x6”. Everything else up to 12”x15” is considered Flat sized mail and the postage increases.
How much does it cost to run a direct mail campaign?
There is no set cost. Your cost will depend on several factors such as size of mailing, community reach, and number of items sent. Feel free to contact us and we can explore if direct mail marketing is the right step for your business.
Do I have to design and print my post card first?
No, at Mail Works we are able to provide you with agency-level design services. The price will be added to your mailing invoice so it’s one easy payment. You’re also welcome to provide your own high res PDF files if you prefer.
Why should I use a mail company?
If you are mailing over 200 pieces we will make certain that your list is up to date, any moves that are reported to the post office we can update with our NCOA (National Change of Address) software. This saves you money by not wasting postage and print dollars. Your marketing budget needs to get in the hands of the right people.
I am not sure how to get started?
Just give us a call at 419-725-6245 and one of our friendly team members will answer all of your questions and help you understand direct mail.
